Equal Exchange Blog ... "Cooperatively Grown Avocados: An Interview with PROFOSMI"

Equal Exchange's mission is to build long-term trade partnerships that are economically just and environmentally sound, to foster mutually beneficial relationships between farmers and consumers and to demonstrate, through our success, the contribution of worker co-operatives and Fair Trade to a more equitable, democratic and sustainable world.

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Cooperatively Grown Avocados: An Interview with PROFOSMI

We all have differing knowledge of the fruit that has quickly become a staple in the North American diet. Through years of successful marketing, consumers have been taught the many health benefits of consuming avocados and that they spread well on toast. Most of us are aware they are native to Mexico, where 88% of the United States’ imported supply comes from. But what does life look like for a small-scale avocado farmer in the Mexican state of Michoacán? And what is the actual difference between a conventional and an Equal Exchange avocado?

These are the questions the Equal Exchange produce team seeks to answer ...

• Read the rest of this post ...

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Local Equal Exchange partners include Grace Presbyterian Chuch, Midland, TX.