Equal Exchange Blog ... "Locals Only? How to Live Your Values and Still Eat Bananas"

Equal Exchange's mission is to build long-term trade partnerships that are economically just and environmentally sound, to foster mutually beneficial relationships between farmers and consumers and to demonstrate, through our success, the contribution of worker co-operatives and Fair Trade to a more equitable, democratic and sustainable world.

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Locals Only? How to Live Your Values and Still Eat Bananas

he modern grocery basket is a true symbol of human innovation. Its contents span continents, offering a taste of all things weird and wonderful, at a convenient arm’s reach for the avid shopper. For many, it symbolizes feats of industry and an ostensible abundance of choice. Yet for the conscientious consumer, filling this grocery basket can be an agonizing task – as we sift through terms like natural, organic, and sustainable and try to decide which product really means it, we each develop our own rules for being “good” shoppers. We place our faith in labels like fair trade and USDA organic, and strive to buy food that is local, whether that takes the form of commitment to food grown in one’s state or within a radius of 100 miles ...

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